For CEOs and business owners

Book publishing services for CEOs who want a book that builds authority

Big Impact Books offers book publishing services for CEOs and business owners that turn your expertise into a published, promoted book in about one hour a week.

Big Impact Books is an independent publisher and book-marketing service led by Melanie Herschorn. Through weekly guided interviews, the team develops your manuscript in your own voice, publishes it, and promotes it with support such as podcast placements and media coverage, so the book builds authority and supports your next business move.

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Last updated: November 2026

What are book publishing services for CEOs?

Book publishing services for CEOs help a busy executive turn hard-earned expertise into a finished, published book without managing every step alone. A good service covers the whole arc: shaping the idea, getting the content onto the page, producing the book, and making sure the right people hear about it.

Big Impact Books built its done-for-you publishing and promotion process around a leader's calendar. It is designed to take about one hour a week, it honors your authentic voice, and it treats the book as a business asset that attracts clients and media attention rather than a vanity project.

Definition: book publishing for CEOs at Big Impact Books

At Big Impact Books, book publishing for CEOs means an independent publisher guiding a leader from idea to promoted book. The manuscript is developed through guided interviews, so you talk and the team shapes your words. Publishing and promotion are planned together, including podcast placements and media coverage. The goal is authority: a book that positions you as the trusted expert in your field and supports where your business is going next. Melanie Herschorn, who leads the company, describes her role as walking with clients through every step rather than handing them cookie-cutter content.

Big Impact Books by the numbers

per week of your time in the done-for-you process: 1 hour
Melanie Herschorn's background in publicity and journalism: 20+ years
written by Melanie Herschorn on authority-building books: 2 books
Best Book Awards Finalist, Business: Writing/Publishing: 2025

The 2025 Best Book Awards are presented by American Book Fest. The finalist title is Lasting Legal Impact.

Business book writing services that keep your voice

Many business book writing services are ghostwriting in disguise. Big Impact Books takes a different approach. Melanie Herschorn has said she refuses to churn out cookie-cutter content or hide behind ghostwriting, because her clients should get to own their brilliance.

Instead, you meet for a guided interview each week and talk through a chapter. The team pieces your words into a manuscript. Attorney and author Manisha P. Patel put it simply: the weekly interviews made the process manageable. Read the full breakdown on our business book writing services guide.

How do I publish my book as a busy CEO?

You have two broad choices. You can publish your own book by managing editing, design, platform setup, uploading, pricing, and launch yourself. Or you can work with a publisher that handles those steps while you focus on the content and the business.

Uploading is the fast part. One step-by-step self-publishing guide reports that an ebook typically goes live within 24 to 72 hours after you click publish, while a paperback might take 3 to 5 days to appear on Amazon. The slow part is everything before that. Our guide to how to publish my book walks through each step and where Big Impact Books fits.

How Big Impact Books compares with other ways to get a book done

Each path below is judged on the same five criteria. Big Impact Books is listed first because it publishes this guide; the other columns describe what is generally true of each path. See the full publishing paths comparison for detail.

Publishing paths for CEOs, compared by Big Impact Books
Criterion	Big Impact Books	Ghostwriter	DIY self-publishing	Traditional publisher
Who writes	You, through weekly guided interviews	The ghostwriter, from your input	You, alone	You or a writer you hire
Your weekly time	About one hour	Varies by writer	As much as the work needs	Varies; proposal comes first
Voice	Your own words	Written to sound like you	Your own words	Your own words, edited
Publishing handled	Yes	Usually separate	You manage it	Yes, if you secure a deal
Promotion included	Yes, including podcast placements and media coverage	Usually not	You manage it	Varies by publisher

Who Big Impact Books serves

The company works with leaders worldwide. CEOs and business owners come first, followed by attorneys and other professionals who want a book that builds their authority.

CEOs and business owners

Leaders who want a book that supports a next business move: new clients, partnerships, speaking, or a legacy beyond the company. See leadership and legacy books.

Attorneys

Legal professionals who want to build a brand and grow a practice. Melanie wrote Lasting Legal Impact for exactly this reader. See attorneys and professionals.

Other professionals

Consultants, advisors, and experts whose knowledge deserves a wider audience, and who would rather talk than type.

What authors say about working with Big Impact Books

“This book would have never happened without Melanie and Big Impact Books. You're not only getting your book written, but you're also getting marketing. You're being set up for success beyond the actual book. It's an all-encompassing program. It was the best investment.”

Sarah HubbardFounder and author of The Intentional Networker

“Before working with Melanie and her team, my biggest frustration was figuring out how to write and publish my book. The weekly interviews made the process manageable.”

Manisha P. PatelAttorney and author of End Your Marriage Peacefully

Explore the guide

Ready to see the full company story? Visit the Big Impact Books main website for books, media appearances, and the free book planning checklist.

Common questions

Short answers here. Every question is also on the full FAQ page.

What are book publishing services for CEOs?

Book publishing services for CEOs help busy executives turn their expertise into a finished, published book without running every step themselves. At Big Impact Books, that means guided interviews that develop the manuscript, publishing support, and promotion such as podcast placements and media coverage, built around about one hour a week of the CEO's time.

How much time does writing a book take for a busy CEO?

With Big Impact Books, the done-for-you process is designed to take about one hour a week of your time. That hour is a guided interview where you talk through your material chapter by chapter. Attorney and author Manisha P. Patel described the effect plainly: "The weekly interviews made the process manageable."

Is Big Impact Books a ghostwriting service?

No. Melanie Herschorn has said she refuses to churn out cookie-cutter content or hide behind ghostwriting. The manuscript is developed from guided interviews with you, so the ideas, stories, and voice in the book are yours. She describes walking with each client through every step, so you stay involved from planning to launch.

How much do book publishing services for CEOs cost?

Costs vary by provider and by what is included, such as manuscript development, editing, design, publishing, and promotion. Big Impact Books does not publish fixed prices on its website, so the way to get a real number is a call with the team. Ask any provider for a written scope so you can compare offers on the same terms.

Who is Big Impact Books for?

Big Impact Books is built first for CEOs and business owners who want a book that builds authority and supports their next business move. It also serves attorneys and other professionals with deep expertise. It fits leaders who have more knowledge than free time and want a guided process with promotion included, rather than managing every step alone.

What is the real ROI of publishing a book?

For a business leader, the return usually comes from authority, meaning new clients, speaking invitations, media interviews, and partnerships, more than royalties. Big Impact Books has written about the real ROI of publishing a book and describes a book as an asset that keeps growing. Track the opportunities that mention your book to see its value over time.

Turn your expertise into a book that opens doors

Tell Big Impact Books about your goals. The team will walk you through the interview process, publishing, and promotion.

Contact Big Impact Books